EXPRESSIVE
UNCERTAIN
CERTAIN
UNEXPRESSIVE
hand-crafted art,
abstract paintings,
calligraphy etc.
 
organic forms,
water, rock,
leaf, cloud etc.
geometric shapes,
square, circle,
cube, sphere etc.
EXPRESSIVE


























STUDIO ENTRANDAN is a London-based design studio and self-production brand that creates functional products. 

We build designs from a parametric framework, used not to generate visual complexity, but to define lines and contours with precision. For us, a line is not primarily a visual sensation but a set of defined relationships: where it begins, where it ends, how every point along it relates to the next. This means specifying those relationships precisely, drawing on the functional requirements of an object on one side, and a mathematical aesthetic on the other.




Instagram: @studio_entrandan

For general enquiries:
studio@entrandan.com

For shop and customer service:
shop@entrandan.com



Yuzhao Huang studied communication, photography, and filming before moving into product design. Growing up with an aerospace engineer father and a physics teacher mother gave him an early instinct for mathematical structure. The two influences became a single way of working: building precise frameworks, and letting the form find its own character within them. 

He is drawn to objects that hold a sense of latent movement, a suspended momentum, a stillness that carries the suggestion of being about to shift. 


©MMXXVI
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